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All that Glitter is GOLD…. But is it TIME to invest More OR book PROFITs??


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Today Gold Prices have reached an astonishing Rs 54350 in India (Mumbai prices). In last one year alone Gold has given an impressive returns of 50%. The returns look even more enticing given the fragile condition of stock markets.


In uncertain times, thanks to Covid-19 pandemic and geopolitical tensions, when other asset classes such as stocks and real estate are plummeting, investors both long and short term, find it difficult to look away from the yellow metal.


                                       Source : Google charts

The BIG question now is: should we buy more gold now or the gold prices have peaked?

So, I will show you bigger picture.. Gold prices for last 10-12 years


        Credits: https://www.macrotrends.net/
        prices are in USD


As can be seen, we are seeing a rally similar to what we saw in 2008 onwards. In those days also Gold doubled in matter of 2 years. But then what happened? Gold prices remains subdued for next 7-8 years till 2020. Rather we have seen Gold price correction for last many years. Note prices are in USD in “10 years chart” but even in rupees term, we saw correction both price wise and time wise.

So, prices of gold will not move in a linear manner. The same is applicable in other asset class too.

Gold prices may remain steady in days to come due to ongoing uncertainty and pandemic. However we may not see repeat of such spectacular performance now i.e. 50%+ growth on today’s prices in next year or so and prices may stabilize going forward.


Gold remains one of the best asset classes over long term basis and is hedge against inflation. We recommend allocation to 5-15% of investible amount to Gold. Exposure towards gold should be built over a period of time, just like SIP in mutual funds. Investing during periods of low / no returns is very important to make good returns.

If you are long term Gold holder holding gold for years then you must be sitting over a good profit. Its always advisable to book profits / partial profits in any investments and gold is no exception. This will minimize losses in case gold heads lower.

If you wish to invest in gold now, you should look at alternatives to physical gold. Physical gold is a low liquidity option which entails additional cost such as safe storage (bank safe, insurance etc).  Following options can be considered for investments

a)    Gold Exchange Traded Funds

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