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No Slowdown Here !! Flipkart and Amazon sell goods worth Rs 19,000 Crores in 7 days




As per a report by consulting firm RedSeer, festive sales hosted by the e-commerce sector ended last week, with a record $3 billion (about Rs 19,000 crore) of Gross Merchandise Value (GMV)

This is a solid 30% Year on Year growth for ecommerce sector lead by market leaders Flipkart and Amazon.

With this performance at backdrop, the whole festive month of October is expected to generate up to $6 billion or Rs 39,000 Crores in GMV sales. This is BIG indeed.

Flipkart dominated the scene with almost 2/3rd share of sales. It’s GMV share this year was a 60-62% Meanwhile, Amazon’s showed year-on-year growth of 22%, and its market share was around 28% to 30%


Anil Kumar, founder, and chief executive officer, RedSeer Consulting, said the first wave of the festive sale event has seen record GMV of almost $3 billion despite challenging macro environment, indicating that consumer sentiment on online shopping remains bullish.



Among customers, tier II and III cities contributed a large share in driving the festive sales growth. “The biggest theme of the festive season was ‘value shopping’ as indicated by a large chunk of customers from Tier 2+ cities who shopped online owing to wide selection supposed by affordability initiatives,” said the report.
Mobile phones, like in the previous years, continued to dominate sales and accounted for over 55 percent of the GMV in the festive sale, the report added.  
Prior to the sales, RedSeer had predicted a 60% jump in the number of online shoppers from 20 million last year to 32 million this year, with majority of shoppers coming from Tier-2 cities indicating last-mile deliveries and breaking of vernacular problems.

image courtesy : DNA

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