Millennials account for almost half of new Mutual Fund investors in FY19
More and more millennials (persons born from
1981-1996) are taking to mutual fund route for long terms wealth
creation. According to data from Computer Age Management Services (Cams), 47%
of 3.6 million new MF investors were millennials (between 20 and 35 years).
Campaigns such as Mutual Funds Sahi Hai campaign
by industry body Association of Mutual Funds of India’s (Amfi) have helped
increase awareness about MFs.
In 2017 where, broad markets were up about 28%
while interest rates were coming down on fixed deposits and savings accounts
making made MFs attractive for millennials. Also equity-linked savings
schemes (ELSS) has become popular for saving tax because these products have
the shortest lock-in period (three years) compared to other products such as
PPF etc
Key Takeaways
1. Women make for 24% of the 1.7 lakh which is one
of the highest in recent years.
2. Millennials still prefer paper-based
account-opening and investing.
3. 90% of the first time investors started their
investment journey with equity funds, thereby indicating increased risk appetite
for investors
4. Ticket Size: average ticket size for SIP was ₹2,118
while that for lump sum investment was ₹58,000. However, almost 2.6 lac SIP got cancelled or
redeemed within first year only indicating the need of mentoring the new
investors for long term wealth creation
This article is based on article published on www.livemint.com. image courtesy : livemint
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